This year alone, we’ll save over $1,600 by using Sendy.
Sendy.co: Send newsletters, 100x cheaper
Target Audience
Having a clear understanding of the target audience is an essential aspect of being a professional author. Knowing who your readers are and what they are looking for in a book can help you craft a story that resonates with them and meets their expectations.
New Series Launch: Calculating ARV, AAC, and ROI Tutorial
This weeks Marketing Tribe Discussion covered new series launches, Average Reader Value (ARV), Average Acquisition Cost (AAC), and Return On Investments (ROI).
Rebranding, A/B Testing Covers, and How to Identify the Right Niche Before You Launch
At the end of the day, a book cover is just a piece of marketing to help readers identify which books they want to read. If you commission a unique cover, you’ll limit the number of readers who can self-select into reading your series.
Write That Freebie: How Series Prequel Freebies Create Superfans
At its core, the freebie is about getting readers to sign up to your newsletter.
Once they’re on your newsletter, you can then begin the process of turning them from just a reader into a superfan.
Newsletter Builders: how & why they kickstart your author career
How do you get readers subscribed to your newsletter when they haven’t read your novel first? Enter, Newsletter Builders.
Facebook Ads for First-time Authors
Step-by-step guide to setup your first Facebook ad as a new author, curtesy of David Gaughran. If you’ve been holding back from running Facebook ads because you didn’t know where to start—NO LONGER!
